Mar 10
Tuesday
WiFiRIM Rocks as U2`s 360 Tour Sponsor
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March 10, 2009 – 11:00 pm
Research In Motion is sponsoring U2s upcoming 360 Tour. The position is a coup for the BlackBerry maker, in view of the fact that the band has previously shown loyalties to Palm and Apple even appearing in Apple iPod commercials and life given the honor of a U2 Special Edition iPod. While the U2 sponsorship has small to do with the latest BlackBerry enhancement, it does show that RIM is looking to challenge Apple on all fronts.
– U2 is looking to rock with a new tour this summer, and the Irish band, which has been closely associated with Apple, has now turned to BlackBerry maker Research In Motion for corporate sponsorship.
U2 plans to kick off its 360 World tour in Barcelona, Spain, on June 30, with RIM as a main sponsor…
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